Kate Measer is an Emmy and Edward R. Murrow Award-winning former journalist turned agency PR professional after a 12-year career as a leading news producer in newsrooms in Washington, D.C., Phoenix, and Buffalo. Kate is an expert in media relations, leading The Martin Group’s PR team in Buffalo and serving as a co-lead for the agency’s Media Training program. She works to plan and implement strategic solutions for clients in various sectors including food and beverage, cannabis, healthcare, non-profit, telecommunications, financial services, and construction sectors, and leverages her intimate understanding of the news industry to help clients get the right story to the right audience at the right time.